Search Engine Optimization
SEO is the best way to bring existing web traffic to your website. It is an organic method of website discovery through Google Search that encourages customers already looking for a solution to stumble across your brand.
When a customer searches for a term, he/she is seeking to resolve an issue. By optimizing a website for search engine algorithms, it places a brand above its competition to rank on the first page of Google search, resulting in more leads and sales conversions.
Grow your brand with SEO experts.
Building an effective website that ranks on the front page of Google isn’t easy. Companies around the world pay tens of thousands of dollars on Google Ads per month to stay relevant, and must bid on PPC advertisement spots. Learn more about how to leverage Google Ads to increase sales growth online and beat the competition.
Websites must be secure to rank on Google.
One of the most overlooked aspects when launching a website is obtaining an Secure Socket Layer (SSL) Certificate. If a website does not have “https://” in front of its URL, the website is most likely being ignored, as Google’s search algorithm rewards websites that are secure and protect user data.
Keywords are critical for SEO.
When building a website to encourage prospects to engage with a sales funnel, it’s important to make sure that every page on the website is optimized to give the visitor and opportunity to contact the company and purchase a good or service.